WHO I AM: Berlin-based Product Designer with one foot in UX and the other in visual design. I care about more than how things look, I focus on smooth journeys that guide people from first click to conversion.

BEYOND DESIGN: I also love photography, videography, and all things digital marketing. That mix helps me see the bigger picture of how design supports growth – getting people in, keeping them engaged, and bringing them back.

HOW I WORK: Data guides my decisions. I don’t chase “perfect” data. I look for the signals that matter, then use them to shape smarter design choices that work for both clients and the businesses.

OUTSIDE OF WORK: Off the clock, I’m out with my dog on long walks, traveling when I can, or playing tennis.

If you’re craving more, press the button and say hi. Promise I’ll get back to you right after I finish my morning coffee.